Friday, December 31, 2010

Incentives Matter: The Speed Camera Lottery





From Wired: "As well as ticketing you when you run through a speed-radar too fast, the “Speed Camera Lottery” in Sweden also notices you when you come in at or under the speed-limit. It then automatically enters you in a lottery. And here’s the really smart part: the prizes come from the fines paid by speeders."

Average speed before the experiment: 32 km/hour

Average speed after the experiment: 25 km/hour

Watch video above for the full story.

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